Many components go into making a restaurant successful: good food prepared by a creative kitchen staff, the right décor, location, professional front and back of the house staff, marketing, and so much more.
Customer reviews can also play a big role in a restaurant’s success. Positive feedback can elevate business, while negative experiences can quickly result in a steep drop-off in business.
Consider these important facts:
- 81% of people surveyed notice the way a table is set in a restaurant1
- 72% of consumers surveyed agree that cloth linens help create a better dining experience in a restaurant2
- 99% of 1,004 adult customers surveyed would refuse to go back to a poorly cleaned business3
The Importance of Restaurant Linen Rentals
Linens, including tablecloths, napkins and towels, can have a big impact on cleanliness and perceived image and value in a restaurant. But maintaining a steady, freshly laundered supply can be a major undertaking that you and your staff just don’t have time to do. Linen services for restaurants can be a smart resource to help ensure you’re prepared with fresh towels, tablecloths and napkins.
Let’s look at what a linen rental company can do for your restaurant:
- Elevated Dining Experience Linens can play an important part in elevating the dining experience in a restaurant by adding an atmosphere of formality and cleanliness. Additionally, the use of fabric can also help absorb sound waves and help prevent echoes in a busy dining room. This creates a comfortable environment for conversation and enhances the overall dining experience.
- Higher Perceived Quality/Value Crisp tablecloths and clean napkins can create an atmosphere of luxury and add details that lead to a higher perceived value. Linens show diners that your restaurant takes time to focus on the extra details and puts a priority on customer satisfaction.
- Improved Brand Image Linens can be instrumental in promoting a restaurant’s brand image by complementing its brand identity. The choice of colors or fabrics can help project the vibe of your restaurant from a classic, all-white to trendy black to linens that match your brand colors or play up a theme. Restaurant linen rentals add consistency throughout your dining establishment and can be swapped without expense if you go through a rebrand or change décor.
- Better Reviews Food, service and cleanliness are typically the three most mentioned criteria in a restaurant review. Dirty tablecloths or napkins can destroy any good reviews your restaurant may get for food and service. Help increase the likelihood of positive reviews and return visits, as well as welcoming new diners with clean, fresh restaurant linen rentals on every table.
- Inventory Maintenance Linen services for restaurants can greatly simplify inventory maintenance for busy restaurant managers. There’s no more searching for the right linens, making sure they’re clean or that you have enough on hand for a busy shift. Vestis™ does the work for you by seamlessly delivering a consistent supply of clean tablecloths, napkins, towels and other workplace supplies to your location on a dependable schedule.
- Hygiene Standards A linen rental company can greatly help a restaurant maintain hygiene standards by providing professionally cleaned linens on a regular basis. Vestis uses a wash formula designed to help remove common food and oil stains from textiles. Freshly laundered linens help prevent cross-contamination and the spread of food-borne illnesses. This helps comply with local regulations and inspectors and provides a level of trust between your restaurant and the guests who dine with you.
- No Upfront Investment Opening and operating a restaurant is costly and has to survive on tight margins. Large cash outlays or unexpected expenses can have a big impact on your bottom line. Implementing linen services for restaurants is a great solution because there are no upfront costs associated with obtaining your linens. Vestis will work with you to establish your needs and then bill you on a consistent schedule. There are no deposits or upfront fees.
- No On-Site Laundry Expense The cost of maintaining on-site laundry facilities can be prohibitive and it’s a big-time commitment to have a staff member collect dirty linens and take them home or to a laundromat. Vestis will pick up your soiled linens, take them to our facility and launder them. During the same visit, they’ll drop off a fresh, clean supply so you’re prepared for your next guest.
- Standardized Wash Process Linens typically require a more intensive wash process to keep them free from contaminants and germs since they may have direct or indirect contact with food. A rental service partner will wash your linens using a specialized restaurant linen wash process designed to get stains out without wearing the fabric down prematurely. At Vestis, linens are hygienically clean.
- Earth-Conscious Sustainability Using paper napkins and disposable linens greatly contribute to landfills. On the flipside, cloth napkins, tablecloths and towels are reusable. Proper laundering that comes with linen services for restaurants can increase the life of your linens.
Let Us Help You with Your Restaurant Linen Rentals
Contact us to talk to one of our industry experts now to find out how easy it is to get started with a restaurant linen rental program for your business. as well as restaurant uniforms and workplace supplies.
1, 2Source: Consumers surveyed who agree. Study completed by Big Village, commissioned by Vestis, May 2020
3https://www.clean-group.com.au/poor-retail-cleaning-affects-customer-experience/
